Brand Interviews

5 Mins With New British Brand to Family: ENGlorious

Tuesday, November 25th, 2014

Shop ENGlorious :

How do you describe to people what you do and your design style?

ENGlorious is an independent street wear brand founded in 2012 by a Midlands girl living in London.

The inspiration for my designs comes from a lot of everyday things that I love such as music, art, popular culture and good old London Town.

What sort of comments do you get about your designs?

I tend to get people saying that they think my designs are striking, bold and edgy which I think is a massive compliment!

What is your background?

I studied fashion design at college and had a number of jobs since graduating but I have always wanted to work for myself. In 2012 I decided it was the right time to go for it and I have been building my brand ever since.

Which designers do you rate highly and why?

I think there are a lot of great designers around at the moment such as Vapour and No Fit State to name a few.  I think their clothes and prints are eye catching and easy to wear. Everything I like in a label!

Tell us about your design process from concept, production and to the shelves…

Each print usually starts out as lots of sketches that turn into paintings that are either done on canvases or fabric depending on the design. The image is then made into a suitable format for the (more…)

5 Mins With New British Brand to Family: Maninha

Thursday, November 20th, 2014

Shop Maninha:

How do you describe to people what you do and your design style?

Fashion designer of high-end womenswear and lingerie.

What sort of comments do you get about your designs?

Very feminine pieces, Good Taste, Beautiful and does it comes in size 14?   It does I design for up to size 18.

What is your background?

I studied fashion in France I have a basic certificate.

Which designers do you rate highly and why?

I always loved Yves Saint Laurent, Lacroix, Valentino, Oscar De La Renta that sadly just left us recently, Vera Wang and many more.

Tell us about your design process from concept, production and to the shelves…

The inspiration then sketching  the collection then fabric testing and sourcing then the drawings are passed on to the pattern maker we do the first sample.  The Model comes for fitting then we organise a look-book shoot.   Photographer, Model, Make-up and Hair stylist, location.  Once the shoot is done we have the Look-book.  The samples are sent to production.   The images are uploaded on the websites.  When the first orders arrive Production starts.  Because I manufacture in London we only do small quantities some items are made to Order.

How do you think your brand has developed?

The Brand is still developing considering that it is quite new, but we are excited of what the Future has in store for us. (more…)

5 Mins With New British Brand to Family: Tahlulah Ray Swimwear

Monday, November 17th, 2014

Shop Tahlulah Ray Swimwear:

How do you describe to people what you do and your design style?

Our aim is for the wearer to stand out, and to achieve this we focus mostly on bold and exciting prints, often mixing two or three to a garment, and then we chuck in cute shapes and girly cut outs for good measure!

What sort of comments do you get about your designs?

We love hearing back from customers how flattering and well fitted our swimwear is. In the past month our loyal customers have sent in photos of themselves wearing their Tahlulah Ray garments in Vietnam, Turkey and Vegas!

What is your background?

I have wanted to design since I was very tiny, I studied Fashion Design at the University of Brighton and interned with Agent Provocateur. I spent three years with a manufacturer and importer to the  high street gaining a fantastic insight into the procedures between an initial idea and a final, commercial product.

Which designers do you rate highly and why?

I have a wide and varying collection of favourite swimwear designers/brands, from Zimmerman to Vix, Maryan Mehlhorn to We Are Handsome. The great thing about swimwear is that there (more…)

5 Mins With New British Brand to Family: Margo Chamberlain Millinery

Wednesday, November 12th, 2014

Shop Margo Chamberlain Millinery:

How do you describe to people what you do and your design style?  I  am a milliner who uses traditional millinery techniques combined with wirework and luxury fabrics to make hats, headpieces and hair accessories.  My design style aims for  a dramatic femme fatale look with a fun twist.  I also enjoy using fun,pop imagery and quirky shapes to adorn the head.

What sort of comments do you get about your designs?

Quirky, elegant,vintage inspired, beautiful hats!   Most people are surprised by how good pieces look when they  try them on as they  can look completely different!

What is your background?

I got my first job with a hat company called Patey after Fashion college, and learned traditional hat making techniques, I also worked with one of the Queens milliners  and learned the process of design and selling hat collections. I have been working on and selling my own designs since completing a BTEC course at Kensington and Chelsea College in 2009.

Which designers do you rate highly and why?

I admire the surreal influence of the designs of Elsa Schiaperelli, and I love Dolce and Gabbana and Italian flamboyant fashion.These designers know how to make fashion into wearable art. I (more…)

5 Mins With New British Brand to Family: No Fixed Abode

Thursday, November 6th, 2014

Shop No Fixed Abode :

How do you describe to people what you do and your design style?

I’m an Authentic Fashion Designer and owner of No Fixed Abode streetwear label. The Fashion Label is designed and Made in London.

My style is individual, I wear what I like and what suits my body. I like studs, zips, detailing and excellent quality. I like garments that are truly different. I like bold pieces and limited editions. Comfortable, edgy garments I can wear to a gig with trainers or to dinner with heels. I like well made, quality pieces that I will not see anyone else in.

What sort of comments do you get about your designs?

Love it, “Emma You really shook things up at London Fashion Week” “The attention to detail of your finished pieces was outstanding Emma” “The collection caused quite a stir” “killing it” “Fuck thats cool” “About time we saw something different”

What is your background?

Advertising as a Creative Director in the advertising industry for 20 odd years, working for bluechip corporates such as Apple, Smirnoff, Vodafone and Sailor Jerry.

Which designers do you rate highly and why?

I was heavily involved in the punk scene growing up, I still love my punk music so one designer I love is Vivienne Westwood. She’s different, bold, I love her tartan garments the most. She is truly unique.

I have serious love for Italian designers, there are so many to name, also I love British design.

I have a slight obsession for United Nude shoes. (more…)

5 Mins with New Brand to Family, Marie Stenton.

Friday, October 17th, 2014

Shop Marie Stenton :

How do you describe to people what you do and your design style?

My design style is very personal to me. I have always been obsessed with science and the natural world so this is where I get most of my inspiration. I love to take unusual and fascinating subjects and photograph them in a different way to show a new perspective.

Confucius said ‘everything has beauty, but not everyone sees it.’ This quote has always stood out to me so I think about it whenever I am designing.

What sort of comments do you get about your designs?

Generally positive! I get a lot of great feedback on the detail in the prints and the photographic style. I use a lot of anatomical imagery in my prints such as animal skulls, organs and cells which are manipulated using Photoshop. I love how people often comment on how beautiful the prints look and are then surprised by the actual subject matter.

What is your background?

I graduated from the University of Leeds last year with a first in Textile design, specializing in experimental techniques for women’s fashion. As a part of my degree I competed a year in industry where I spent 3 months interning at Religion and 9 months at Alexander McQueen.

Since graduating I have continued to do short internships and have been working as a garment technician for a lingerie brand, alongside starting my label. (more…)

5 Mins with Nardis Beach

Wednesday, October 15th, 2014

Shop Nardis Beach:

We are offering our customers an exclusive 20% off the Nardis Beach collection. To redeem this offer, simply enter code NARDIS at checkout. (T&C’s apply. Valid until 31/10/14)

How did Nardis Beach start and what makes the collection different?

I could never find the perfect bikini for my holidays. I was looking for beautiful colours, a luxurious fabric that didn’t fade in the sun and a flattering Mediterranean-Brazilian inspired fit with unusual detailing. I was sure I wasn’t the only person with this problem, so with a background in fashion design I started creating the first collection in 2007. I travelled around Italy and Portugal sourcing the finest fabrics, and ventured further afield in search of natural materials such as shells, driftwood and semi-precious stones to create beautiful bikini fastenings. It is a fascinating process that I really love!

Where do you draw inspiration for your swimwear collections?

I draw inspiration from my travels, I find I can be struck with a creative idea anywhere, any time. While traveling I allow the things I see to merge into a feeling, a style, immersing myself in the things around me. It could be anything from the colours of petals floating in a deep blue pool; the colourful boats tied together in the Moroccan port of Essaouira; the white bleached shells on a deserted island in the Caribbean; the rich jewels and fabrics draped around an Indian market or the fishing villages and  wonderfully bright houses along the  Italian coast.

As a swimwear designer, can you give us your top 4 beach locations?

Oh that is a hard one! They would have to be: Tobago Cays in the Caribbean for a desert island getaway; Koh Phi Phi in Thailand for winter sun; Sandy Island in the Grenadines for its simplicity and The Amalfi Coast in Italy for its glamour (and food!).

If you could only take one piece of swimwear to a desert island, what would it be?

As a Mediterranean woman, it would definitely have to be the Nardis Beach white Taormina side-tie bikini! A classic piece that’s easy-to-wear with colourful print kaftans… and perfect for showing off sunkissed skin.

What other 5 must-have would we find in your desert island beach bag?

A wide brim floppy hat; Lancaster sun screen; a silk Nardis Beach kaftan, a camera as I love to take lots of photos and a lilo in case no one finds me for days…



5 Mins with New Brand to Family, Maria Zureta.

Thursday, September 25th, 2014

Shop Maria Zureta :

How do you describe to people what you do and your design style?

I’m a London based designer creating one-off necklaces, bracelets, headpieces and chandeliers made with antique costume jewellery, reclaimed chains and found objects. I’m heavily influenced by the Georgian, Victorian and Edwardian eras, extending all the way to the 1950’s. In truth, Maria Zureta fashions a style that is timeless, lasting and totally exclusive.

What sort of comments do you get about your designs?

I often hear words such as original, inventive and most important, unique.

What is your background?

I’ve studied TV and video production in the US and worked in London producing reality shows before accidentally moving into the jewellery business.

Which designers do you rate highly and why?

I adore all handmade things, from jewellery to garments. So I have a tremendous respect for all skilled workers out there that designs and assembles together by hand every piece they produce. (more…)

5 Mins with New Brand to Family Guirado Design

Monday, September 22nd, 2014

Shop Guirado Designs :

How do you describe to people what you do and your design style?

I’m the Creative Director and Chief Designer of Guirado Design. I use select fine art work by my late father, Spanish Master Artist Juan Antonio Guirado and reinterpret them into designs that create beautiful textiles and fashion forward luxurious scarves. I literally create ‘Wearable Art’!

What sort of comments do you get about your designs?

So far it’s been nothing but huge complements on how stunning the design is and the quality of the scarves. They are truly unique pieces and the art work lends itself beautifully to fabric, as it creates new patterns when draped around the neck.

What is your background?

I studied Fine Art and Textile Design at school, and wanted to go to Art School to study Fashion, but I was discovered by VOGUE‘s booking director when I was  15 years old and decided that it was far more fun to  travel the circuit – Paris, Milan, London etc. - working as a successful fashion model.  I  was asked to do an episode of  the UK cult TV show TFI Friday in 1996 as “The Gorgeous Girl‘ and  ended up being a weekly fixture until 1998. It totally changed my career path and I ended up hosting various TV shows before signing a music publishing deal with Universal Music (music being my other love and potential career), and moving to Los Angeles.  My Mother worked as  a seamstress and my Father a famous artist so I feel I have returned to my roots having grown up surrounded  by yards of fabrics and the smell of oil paints!

Which designers do you rate highly and why?

I worship Diane Von Furstenberg for her amazing sense of practical glamour! Her wrap dresses are the absolute classic chic, I own about 6 of them. I’d LOVE to collaborate on a print for a wrap dress with her, I can see my designs working really well! I also love Frida Giannini, the Creative Director for Gucci. I’ve been obsessing over the Gucci collections since she took over. They’re (more…)

5 Mins with Emi Jewellery

Wednesday, September 17th, 2014

Shop Emi Jewellery:

How do you describe to people what you do and your design style?

I’d say that I am somewhat sporadic like my collection. The brand doesn’t follow trends and nether do I really. I’m inspired by the world around me, and a lot of the time it depends on where I am in the world and what I am doing at that time which inevitably defines the collection. Really, Emi is a reflection on my life at that present moment.

What sort of comments do you get about your designs?

Lots and lots of people say the brand is very unique and playful which is what my customers love. Emi is described as fun, free with a touch of bohemianism. The word “Emi” is a Japanese girls name which means “beautiful or smile” and that’s the way I see the world.

What is your background?

I started working in VM for Marks & Spencers when I was 16. I did that job for 3 years and then went on to create my own wholesale clothing company when I was 19 to fund my university studies. I studied Surface Pattern Design (textiles for fashion) in Swansea University. I sold the company and liquidated the assets to then create Emi Jewellery, which started off as a hobby really.

After Uni, I took a job working in merchandising for JD Sports in Manchester and I developed a taste for buying. I then worked for a start up company in buying in Manchester for about 1.5 years. A head-hunter saw my CV and sent me for an interview to work at Vans Head Office in Switzerland – which I got the job for! I emigrated over here 3 years ago. I worked at Vans in Merchandising for only 3 months before moving into the luxury brand 7 For All Mankind where I worked as a buyer/allocator. I left there, did a small stint at Guess as the eComm buyer and (more…)