Ukulele is a freshly launched womenswear label, pioneered by Purple-Qie Qin. Only established in the Summer of 2012 it has truly been a very busy first year, featuring in Look Magazine, Drapers and popular amongst many bloggers. To round off a successful year Ukulele has now become part of the IndependentBoutique.com family.
The London based womenswear brand aims to provide fashion for girls who are interested in luxury brands but want to be guaranteed a unique product that will not be all over the high street. Ukulele finds its inspiration from the world around us, from Ryan McGinley’s youthful dreamy photos, the girls who are still living in the 90s in East London, the ravers who danced in the rain at festivals to the Olympics. Ukulele uses the Britain of today to create beautiful, colourful and delicate garments. Their latest collection uses retro suits and unexpected combinations of luxury future fabrics incorporated into uniquely designed on-trend silhouettes.